Academy’s Awards may soon be looking for a new television home for a dispute with Walt Disney’s value for the value of its broadcast rights, according to a report.
The Motion Picture Arts and Science Academy has conducted information discussions with the Netflix broadcast giant about Oscars after reaching a blockage with ABC Disney parent to pay to extend its current rights agreement, according to Bloomberg News.
The current deal, which is estimated at over $ 100 million a year, is a Disney has been reluctant to grow, while the Academy is pressuring a significant increase, according to the report.
I was the Academy to test the market for alternative partners, signaling a potentially historical shift in Oscar transmission.
The awards have been broadcast on ABC since the 1970s.
Although official negotiations with other platforms have not yet begun, the Academy has prompted feelings with potential researchers, including Netflix, who boasts more than 300 million paid subscribers worldwide.
Other big players like Amazon, NBCUNIVERSAL I Comcast and Paramount Global can also be in the mix, each presenting unique advantages and challenges, according to Bloomberg News.
Broadcasting platforms have embraced Live Awards in recent years – making those alternatives applicable to traditional broadcasters.
Netflix, who already broadcasts the Awards Guild Actors Guild Awards, boasts a massive global audience and strong financial support.
Netflix collaborator Ted Sarando is a member of the Museum Board in the Academy’s Los Angeles, adding a layer of familiarity to any possible agreement.
However, the company’s reluctance to prioritize the theatrical omissions has long been a point of strife in the film industry, which may affect its chances of lowering the Oscars, according to Bloomberg News.
Amazon, who bought the rights to broadcast the Academy of Country Music Countries, is another possible bidder.
Unlike Netflix, Amazon has demonstrated a stronger commitment to theatrical omissions, making it a partner more acceptable to Hollywood purists.
However, his role as a technology giant that has broken traditional business models in the media can make the negotiations complex.
Comcast nbcuniversal presents another option. NBC can provide the Academy with a prominent television presence, while its broadcasting service, Palua, offers digital expansion.
However, the limited peacock achievement compared to Netflix and Amazon can put it at a disadvantage.
Meanwhile, Paramount, who recently refused to raise more money to keep rights at the Grammy Awards, seems unlikely to make an important offer for the Oscars, unless the next CEO David Ellison decides to make a strategic action.
CBS, a main affiliate, was the long Grammys home. Disney, however, gained the rights to broadcast the show-securing a 10-year agreement that begins in 2027.
While still the most watched awards in the US, attracting nearly 20 million viewers last year, its audience has fallen by more than 60% from its peak in the 1990s.
Some factors contribute to this trend, including the displacement of consumer habits, growing social media and relocating away from the honor of large hits in the box in favor of smaller, critically appreciated films.
Despite the falling gaze, the Academy sees an opportunity to expand its global reach. This time, it is offering international rights as part of its agreement, hoping to provide a partner that can help increase its audience beyond the US market.
Netflix and Amazon, with their bases of users around the world, are well positioned to support such an expansion.
However, if they are willing to meet the Academy’s financial expectations remains to be seen.
The post has requested comment from Disney, Netflix, Amazon, NBCuniversal, Paramount and Academy.
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